Foundever™, a global leader in the customer experience (CX) industry, has received the Hall of Fame Award for its 13-year partnership with the Philippine Red Cross (PRC) and its consistent promotion of voluntary blood donation in Baguio City.
The Foundever hubs in Baguio have regularly partnered with PRC to hold bloodletting activities. Over the years, the Foundever associates have donated a total of 1,202 units of blood.
“We are honored to receive this prestigious recognition,” said Foundever Human Resource Business Partner (HRBP) Haidee Sanjorjo during the awarding ceremony. “This award is a testament to our commitment in giving back and making a lasting impact to the communities where we are present.”
According to the PRC, the primary beneficiaries of the blood donations were patients with chronic kidney disease (CKD). During the awarding ceremony last August, a CKD patient shared how blood donations have helped manage her condition. This showed how vital a unit of blood was to patients like her.
Also present at the awarding ceremony was Foundever HRBP Lisa Bajo. “Our partnership with the PRC has been transformative, and we’re proud to be part of their cause,” she said. “This recognition motivates us to do even more for our community and reinforces our belief that businesses should be a force for good.”
The company’s commitment to corporate social responsibility (CSR) goes beyond its partnership with the PRC. Foundever has launched several CSR programs which aim to empower their associates to regularly engage in volunteer work and charitable activities including tree-planting, plogging and coastal clean-up activities.
Aside from activities promoting environmental sustainability, Foundever frequently promotes accessible education with several initiatives including book donations, via their Big MAX Book Drive for the Library Renewal Partnership, and language and career readiness training sessions in partnership with Children International Incorporated, among others.
Foundever has consistently proven that their commitment to social good goes beyond lip service, and their holistic approach to corporate citizenship has underscored their belief that positive change starts from within.
